INDEPENDENT

We are 100% independent. We have trading relationships with neither technology companies nor publishers. Our advice is always 'client first' doing what is in their best interest.

TRANSPARENT

As a wholly owned independent we can offer clients complete transparency. We need to be profitable but not behind the backs of our clients, at their expense and to the detriment of their business.

PROGRAMMATIC SPECIALISTS

We are programmatic specialists.

Offering unbiased impartial advice and assistance in all things programmatic.

Operating with honesty and integrity in an area where trust has been severely eroded.

Our approach is ‘client first’ at all times. We receive remuneration from advertisers alone allowing us to provide agnostic advice in both publisher selection and technology usage.

We demystify programmatic and hand control back to advertisers.

We work can work with any advertisers regardless of their agency alignment:

  • We assist advertisers get more from their existing agency relationships
  • We offering ongoing advice and services to advertisers with an ‘in house’ programmatic team
  • We plan and buy for those seeking a transparent service with full visibility of and integration in programmatic campaigns.

100%

PM campaigns audited for viewability

2017

50% of all media to be purchased via programmatic means

24.9%

year-on-year growth of programmatic ad spend in Australia

25%

of all marketers plan to spend 80% of budget programmatically

WHAT WE DO

We can help with anyone with anything in the programmatic space.

Our support services cover 5 areas:

  1. EDUCATION & TRAINING
    • Custom designed programmatic training for Advertisers.
  1. CONSULTANCY ADVICE
    • Assisting advertisers with agency partner management, briefing and processes, technologies, transitioning to an ‘in house’ service
  1. CAMPAIGN BENCHMARKING
    • Review programmatic campaigns – their relevance to strategy & brief, publisher selection & usage, pricing and overall value.
  1. PLANNING & BUYING PROGRAMMATIC
    • With transparency and close advertiser participation
  1. MANAGED SUPPORT SERVICES
    • For advertisers managing programmatic ‘in house’ across 3 area – staffing, technologies, market pricing
    • White labeled planning and buying services for other agencies

To discuss your needs contact info@programmaticmedia.com.au .


Programmatic offers tremendous opportunity but remains poorly understood by most marketers. We set up Programmatic Media to help advertisers understand the benefits and value of this exciting new area. Independence and a platform of transparency allow us to provide unbiased advice that works solely in the interests of our clients.

Virginia Hyland, owner & director, PM

CONTACT US

This is an opportunity to wrest back control of the programmatic area. To get impartial advice and assistance across all aspects of activity. We would love to hear from you.

PROGRAMMATIC MEDIA
LEVEL 7
54 PARK STREET
SYDNEY  NSW  2000
PH: 02 8484 5555

Contact